I believe I can only recommend hotels I've been to, so that's why this list is limited. Some hotels may look expensive but the trick is: go to the website and look for offers or inspect the calendar and search for cheap nights (like Sunday nights or in 'dead' periods like the beginning of February).

APPARTMENTS & ROOMS

I can recommend Airbnb, which is an online community marketplace for people to list and book accommodations around the world. I've tried Airbnb once in London and I had a lovely experience! I've used the service before to visit NY, Lisbon, Budapest and Croatia and I've never had any problems. For London it takes some time to look for a nice place on a good location which isn't expensive. Rooms are around €60 per night for two persons, entire flats are €75 and up. Always check what's included in the price and read the reviews!

Check out 'my wishlist' on Airbnb.

photo: Airbnb

photo: Airbnb

As an appartment I can also recommend Urban Villa, which I describe below. They call themselve 'no ordinary hotel', so that's why I've put it with 'hotels'.


HOTELS - TRIED AND TESTED

The Hoxton, Shoreditch

81 Great Eastern Street
London EC2A 3HU

θ Old Street

Loveable because of the soft beds and cosy design.

My favourite hotel in London, even in the world! Do you need more information? Design hotel in trendy Shoreditch with spacious rooms -small sofa incl.- and a separate (spacious) bath room with rain shower. Very friendly staff! You get your breakfast delivered in a paper bag to your room in the morning. This might be a small disadvantage to some people: the breakfast you get is limited. But if you want a croissant or something else; there is an EAT and Prêt à Manger only 2 minutes away, The Attendant is accross the door and The Hoxton also has a lovely restaurant downstairs.

thehoxton.com / view on Google maps

own photos

own photos

PS: They opened a second hotel in London:

The Hoxton, Holborn

199-206 High Holborn
London WC1V 7BD

θ Holborn

thehoxton.com / view on Google maps

photo: thehoxton.com

photo: thehoxton.com


Citizen M - Bankside

20 Lavington St
London SE1 0NZ

θ London Bridge

Loveable because of the beautiful design furniture.

One of the most beautiful hotels in London according to me. Very stylish and contemporary. Beds are kingsize (2 x 2m) and you have a tablet to control the lights, tv and curtains. Rain shower in your room as well.

PS: Now there's also a Citizen M Tower Hill and a Citizen M Shoreditch!

www.citizenm.com / view on Google maps

photo: Citizen M

photo: Citizen M


Thistle Bloomsbury Park

126 Southampton Row
London WC1B 5AD

θ Russel Square

Loveable because of its cosiness.

Good and cosy hotel in the beautiful neighbourhood of Bloomsbury. Close to British Museum.

www.thistle.com / view on Google maps

photo: thistle.com

photo: thistle.com


Urban Villa

Great West Road
Brentford
London TW8 0GP

θ South Ealing

Loveable because it's no ordinary hotel.

It's Brentford, so you're not in central London, but it's still the real London experience. Because London is more than the Big Ben, you know! The rooms are 'villas', so in fact you choose a studio or an appartment, which gives you a real at home feeling. Beautiful design and stunning view. One of my favourites.

www.urbanvilla.com / view on Google maps

photo: urbanvilla.com

photo: urbanvilla.com


Kip

7-19 Amhurst Road
London E8 1JW

θ Hackney Central (overground)

Loveable because of the nice black and white interior.

"We don’t think that a stylish, comfortable hotel bed should cost the earth." This is what this hotel stands for and I totally agree. Location is good (next to Hackney Central) and it's everything you need, but I would only recommend it if prices are low. Rooms are rather small (go for Kip Medium as a double room) and the entrance is a bit weird. They share the building with another hotel, so you have to ring the bell to enter. Reception is on the first floor with friendly young staff. They have all sorts of rooms: studios, single rooms, double rooms and family/friends rooms.

www.getsomekip.com / view on Google Maps

photo: Kip

photo: Kip

photo: Kip

photo: Kip


The RE

419-437 Hackney Road
London E2 8PP

θ Old Street + bus 55

Loveable because it's in Hackney.

Just outside the touristic centre in the alternative and the creative eastern part of London. The rooms are quite basic but they have a modern design (open since 2008).

www.hotelshoreditch.com / view on Google maps

photo: The RE

photo: The RE


London Bridge Hotel

8-18 London Bridge St
London SE1 9SG

θ London Bridge

Nice and cosy hotel in a lovely neighbourhood, close to Borough Market and The Shard. Underground station only 2 minutes away. Quite expensive though... (I stayed there before the Shard was built.)

www.londonbridgehotel.com / view on Google maps


Novotel Tower Bridge

10 Pepys Street
London EC3N 2NR

θ Tower Hill

Nice hotel very close to the Tower Bridge. It's more of a business neighbourhood though.

www.novotel.com / view on Google maps

photo: novotel.com

photo: novotel.com


The Cumberland

Great Cumberland Pl
London W1H 7DL

θ Marble Arch

(Wanna be) design hotel with large rooms, very close to Oxford Street and Hyde Park. 

(I booked this one in combination with the Eurostar train + hotel-, which made it affordable.)

www.guoman.com / view on Google maps


Novotel City South

53-61 Southwark Bridge Road
London SE1 9HH

θ Southwark

Nice and beautiful hotel with an extensive breakfast buffet.

www.novotel.com / view on Google maps


St Giles

1 Bedford Avenue
London WC1B 3GH

θ Tottenham Court Road

Don't go there.


 

HOTELS - WANT TO TRY

The Generator

37 Tavistock Place
London WC1H 9SE

θ Russell Square

This is an example of a 'poshtel' (a posh hostel). I once wrote a blogpost about these kind of hostels, read it here.

www.generatorhostels.com

photo: The Generator

photo: The Generator


Z Shoreditch

136-144 City Road
London EC1V 2RL
θ Old Street

www.thezhotels.com

photo: Z Hotel Shoreditch

photo: Z Hotel Shoreditch


Qbic Hotel

42 Adler Street
London E1 1EE

θ Aldgate East

www.qbichotels.com

photo: Qbic Hotel

photo: Qbic Hotel


Indigo London Tower Hill

142 Minories
London EC3N 1LS

θ Tower Hill

www.ihg.com/hotelindigo


Artist Residence

52 Cambridge Street
London, UK, SW1V 4QQ

θ Pimlico

www.artistresidencelondon.co.uk

photos: Artist Residence

photos: Artist Residence


Ace Hotel

100 Shoreditch High Street
London E1 6JQ

θ Shoreditch High Street

www.acehotel.com

photo: Ace Hotel

photo: Ace Hotel